The Omani Al Roya newspaper talked about the book of the creative author Israa Ahmed, where the writer’s unique style was mentioned in correcting false information about marketing and delivering the correct information to readers in an easy, simple and close to the heart way.

 

Marketing is one of the disciplines that is associated with deception and insistence in the minds of many of us, but the book “Marketing from Heart to Heart” is a useful book for every person who wants to market his projects, services, and even his dreams in an easy and simple way.

 

Each article in this book ends with a set of deep and personal questions to open you up to reflection and development.

 

The author, Israa Ahmed, is a graduate of Sultan Qaboos University - Bachelor of Commerce - Specialization in Marketing.

 

She holds an MBA from the University of Bedfordshire in the United Kingdom (online study).

She has practical experience of up to twenty years, where she worked in investment institutions and rose to various positions. In 2011, she devoted herself to freelancing and established two brands in the field of marketing.