40 Pearls Of A Teen

Immerse yourself in a captivating collection of poems, birthed from the reflective mind of a teenager. This anthology encapsulates the essence of vulnerability, integrity, courage, and the intense, fluctuating emotions characteristic of modern-day adolescence. The transitional phase of teenage years presents a unique challenge: it offers neither a simple passage into adulthood nor the ability to cling to childhood. Each poem in this collection stands out, born from a diverse array of perspectives on life's various situations and circumstances. The author conveys a sense of optimism and hope for the future of teenagers, regardless of the obstacles they may face. This compilation is not just a reflection of youth but a beacon of hope, offering insights into the complex journey of growing up.

Seven Years Of Autumn

You might fall in love or fall into an even bigger problem. Holding between your hands prose pieces that cover part of our everyday feelings. Then, we put them in the drawer next to our beds when we sleep, so that their existence does not bother us. These pages are screaming with all the events and feelings we ignore, the messages we do not send, and the stories we do not pass on.

A Boy From Bahrain

This book, A Boy from Bahrain, is an English translation of a chapter in my Arabic book, Colored Papers.

I thought this book might be an interesting way for English readers to learn about the typical life of a young boy in Bahrain during the years 1930-1950.

A Combination Of My Midnight Thoughts

It’s not about finally being happy, 

But how I got there.

You won’t hear what you want to hear,

What you already believe,

And that’s the best part.

A Practice

A Practice tells the stories of twelve school children, each working one-on-one with a tutor to resolve their learning problem.

The 'tutor', a psychologist trained at Bank Street College of Education in The Clinical Teaching Model (by Selma Sapir), describes the trials and triumphs of therapeutic tutoring.

The progression of the tutor over twenty plus years parallels the growing attention to learning disabilities in the 1980s and ’90s. New theories and teaching methods inspired the different approach this tutor took in remedial tutoring.  

Eventually she brought her approach to Horace Mann Middle School, where it became the foundation of their program for learning disabled children.

A Young Investor With An Engineering Degree

We live in a world where society agrees that a degree in a certain field and a job with fixed pay is all you need to live a successful, stress-free life. A Young Investor with an Engineering Degree challenges this dogma and explains in simple terms why a degree alone is not sufficient. This book aims to open new doors for other sources of income you thought were closed and explains why people are hesitant to invest in the first place. Most importantly, this book explains the subject of investment in simple terms assuming you know nothing of it, and provides the necessary exposure you need to embark on your investment journey, so don’t worry. You have the choice whether to invest or not, but at the very least understand its minimum. It proves, theoretically and practically, that investment isn’t a difficult subject after all. It emphasizes the importance of keeping things simple, and how investing could aid you on the long-run. This isn’t a book you only want, it’s a book you both want and need.

Adman Vs. Chomsky

“It is certainly interesting to draw up recommendations as to how the advertising industry should abandon its current role in favor of a socially useful one.”

Dr. Noam Chomsky

“A thoroughly captivating look into marketing, the history, the tools, strategic frameworks and the changes that are happening to the industry, along with insightful recommendations on how to move forward.  Peppered with delightful anecdotes, psychological insight and case studies, this is a MUST-READ book to anyone interested in Marketing. It is the art of how 60 seconds can still transform a business and society.”

Muna AbuSulayman, International development expert and a prominent media personality

“We are in an industry that lost its way. An industry that is exchanging the power of affecting culture, for short-term profits. Ahmad, in his book, reminds us of the intellectual prowess the ad industry once enjoyed. In the process, he’s debating the most intellectual human alive!”

George Maktabi, Group CEO, Webedia Arabia

“At a time when the advertising industry is questioning its own meaning, role, and purpose, “Adman” calls for authentic, constructive self-reflection instead of fruitless navel-gazing. In simple, personal yet powerful terms, Ahmad Abu Zannad takes a stand, deconstructing clichés and confronting harsh truths to proudly reclaim advertising’s unique place in the world.”

Nathalie Bontems, Former GM and head of editorial publishing, MediaQuest

“Yes, the average person is being exposed to 6,000–10,000 ads per day… Now, imagine living in world full of ads made by individuals with less talent and less integrity, well, this is where the industry is heading, unless the advice in this book is pursued … What an insightful read and what an inspiring effort!”

Samer Shoueiry, Chief digital officer, Publicis Communications

Aircraft Ground Handling

The book conveys in an easy-to-understand language the most complicated, critical knowledge and processes involved in aircraft ground handling. At the same time, the book gives an overview of the airport, the multitude of agencies operating or servicing the airport, basic or core aviation knowledge that is necessary for anyone interested in pursuing a career in this industry. The book also supports enthusiasts or professionals interested to gain collaborative understanding from related fields. This is due to the commonness of some processes and attitudes. 

It brings about the culmination of over 26 years of experience and qualification in various fields of the civil aviation industry. 

One of the most important and crucial of all airport functions is aircraft ground handling, which is performed by ground handling companies or agents (GHA). GHAs perform their functions under strict international/national regulations and requirements. The book brings out the most important sections of aircraft ground handling of the GHA, the functions and processes involved. It also entails the base knowledge and related factors required to perform the services to a customer airline.

There are critical processes, highly skilled manpower requirements and specialised equipment that are involved within ground handling at an airport to ensure a safe, punctual, most efficient and economical operation. This book entails to cover as much as possible some of those critical functions.

Although the technology/processes uses local rules and regulations, the airport structure may vary from one to another, region to another, but the basics remain an everlasting requirement. This book is bringing forth that knowledge and understanding to the reader, thus empowering him/her.

All Of Me

I am always striving to be a better person . My religion really helps me, at the end of the day I pour out my heart to the only one who can change our situation from bad to good

I try to stay positive on a daily basis, but sometimes I am my own worst enemy .

I poured my heart out, and digged deep in to my soul 

And there is plenty more poems to come later 

In sha Allah 

Alisia

All The Colors Of The Sky

Like the ever-changing sky, our emotions are a vivid spectrum.

From joy to sorrow, from youth to age, from dawn to dusk and the moments in between – our feelings paint a canvas as varied as the sky itself. We feel the warmth of love, the chill of indifference, the solitude of loneliness, and the comfort of companionship.

From fiery reds to calming blues, vibrant orchids to muted lavenders, we embody every hue and shade. We are the brilliant sunrise, the melancholic sunset, and the mysterious twilight.

All the Colors of the Sky is a collection that captures the essence of love and life, weaving tales that transcend the obvious, delving deep into the unseen emotions and untold stories.

Experience the vastness, the beauty, the depth. Experience All the Colors of the Sky.

All The Things That Change Us

All the Things That Change Us takes the readers in a beautiful journey of change while navigating love, grief, disappointment, and hope.

It talks about all the challenges and difficulties we face while trying to navigate life and how we overcome those challenges.

This book sends a very powerful message, there are experiences that change us, and that change is necessary.

Always Almost, Until It Wasn’t

i am the one

hiding between the lines

in over-stuffed drawers

torn diaries, outdated dates

nameless and anonymous

i am the one

filled with passion and drive

fearfully expressive,

hiding in a forgotten corner

my voice was too loud, I was silenced

yet here I am breaking the

boundaries, opening forgotten books,

to find my voice again,

to bring life to the dead

to paint the words in rainbows

i am the one across these words

embodied in contents

sharing my life to who’d listen

so listen closely

read between the lines

you’ll find my torn diaries

of outdated dates

filled with drive

and passion.