Recommended Reads
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A Mysterious Marking
Amara is a young girl of fourteen, living in the land of Kumilaka, where she constantly has to deal with being different. Her world is shaken when she finds out that her little brother, Neo, has been touched. The Morbus Touch, a deadly disease, kills the child before they reach their seventh birthday. Amara is determined to save her brother by finding the cure rumored to be in the Mountains of Emberose. But to do so, she must venture outside the little island she calls home. She will soon learn that the journey will not be free of life-threatening obstacles and shocking encounters. In the midst of it all, Amara will find within herself the power she never knew existed. But will she find the answers she is looking for? And will her bravery be enough to help her through the unforgiving dangers she must face to save her brother?
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A Practice
A Practice tells the stories of twelve school children, each working one-on-one with a tutor to resolve their learning problem.
The 'tutor', a psychologist trained at Bank Street College of Education in The Clinical Teaching Model (by Selma Sapir), describes the trials and triumphs of therapeutic tutoring.
The progression of the tutor over twenty plus years parallels the growing attention to learning disabilities in the 1980s and ’90s. New theories and teaching methods inspired the different approach this tutor took in remedial tutoring.
Eventually she brought her approach to Horace Mann Middle School, where it became the foundation of their program for learning disabled children.
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A Red Dragon’s Dreams
A Red Dragon’s Dreams is a collection of poems that delve into the heart of the universe and what makes us human. From metaphorical poems and tongue twisters to brain-teasing riddles, the message is one of unity, love, and appreciation for all we see, feel, touch, and hear. The poems unveil the strange mysteries of the universe through simple words, sentences, and sometimes shapes, often exploring existential thoughts, dreamland experiences, and varied perspectives on pain, unfairness, and frustration. Yet, one theme connects these diverse poems: hope.
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A Young Investor With An Engineering Degree
We live in a world where society agrees that a degree in a certain field and a job with fixed pay is all you need to live a successful, stress-free life. A Young Investor with an Engineering Degree challenges this dogma and explains in simple terms why a degree alone is not sufficient. This book aims to open new doors for other sources of income you thought were closed and explains why people are hesitant to invest in the first place. Most importantly, this book explains the subject of investment in simple terms assuming you know nothing of it, and provides the necessary exposure you need to embark on your investment journey, so don’t worry. You have the choice whether to invest or not, but at the very least understand its minimum. It proves, theoretically and practically, that investment isn’t a difficult subject after all. It emphasizes the importance of keeping things simple, and how investing could aid you on the long-run. This isn’t a book you only want, it’s a book you both want and need.
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Abuk
An insight fictional story which introduces you to the Mujhang tribe of Southern Sudan through the daily life of Abuk the protagonist and her struggle to fulfill the dream of her late husband.
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ACE Year One
ACE Year One is a book containing three fine selections of fictional stories, all written by one author: Hassan Husam Al Khafaji. With three separate journeys, containing an excellent cast of characters, it leaves you wondering about what’s coming next. It allows your mind to create its own imaginary world, embracing the art of fiction as we know it. All characters in these stories face different and unexpected conflicts, and must learn how to persevere through all odds, and to adapt to the circumstances they’ve been put under. However, this will not be the end to all these characters’ journeys, there’s more to happen, and more stories to be told.
The beauty of fiction is that it’s unlimited, you can create whatever you desire, and craft your OWN perfect story, and that’s exactly what the author was able to achieve here. All stories are different in their own ways, and may appeal to different audiences, you will never not find at least one work of fiction in this that you enjoy. As you’re reading though this, you’re able to let your mind wander, and imagine your own story that YOU’LL love. Have fun reading this, take your time to appreciate it, and enjoy!
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Adam Has A New Neighbour
Adam has a new neighbour named Aziza who is excellent at football. But when Adam goes to see her playing in a match, he realises there is more to her story than this. Read the story to find out how Aziza is truly exceptional and unique.
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Adam's First Day At School
Follow Adam in this tale as he looks forward to his first day at school. He is keen to meet his teacher and make dozens of friends. What will he learn in his first lesson?
A short yet compelling story with rhymes that will captivate the children reading it.AED -
Adman Vs. Chomsky
“It is certainly interesting to draw up recommendations as to how the advertising industry should abandon its current role in favor of a socially useful one.”
Dr. Noam Chomsky
“A thoroughly captivating look into marketing, the history, the tools, strategic frameworks and the changes that are happening to the industry, along with insightful recommendations on how to move forward. Peppered with delightful anecdotes, psychological insight and case studies, this is a MUST-READ book to anyone interested in Marketing. It is the art of how 60 seconds can still transform a business and society.”
Muna AbuSulayman, International development expert and a prominent media personality
“We are in an industry that lost its way. An industry that is exchanging the power of affecting culture, for short-term profits. Ahmad, in his book, reminds us of the intellectual prowess the ad industry once enjoyed. In the process, he’s debating the most intellectual human alive!”
George Maktabi, Group CEO, Webedia Arabia
“At a time when the advertising industry is questioning its own meaning, role, and purpose, “Adman” calls for authentic, constructive self-reflection instead of fruitless navel-gazing. In simple, personal yet powerful terms, Ahmad Abu Zannad takes a stand, deconstructing clichés and confronting harsh truths to proudly reclaim advertising’s unique place in the world.”
Nathalie Bontems, Former GM and head of editorial publishing, MediaQuest
“Yes, the average person is being exposed to 6,000–10,000 ads per day… Now, imagine living in world full of ads made by individuals with less talent and less integrity, well, this is where the industry is heading, unless the advice in this book is pursued … What an insightful read and what an inspiring effort!”
Samer Shoueiry, Chief digital officer, Publicis CommunicationsAED -
Adventures Of Layla – Layla And The Beach
Little Layla is thrilled about her first beach trip and carefully packs her cherished silver backpack. With pockets galore – including a secret one – she meticulously decides what to take, getting ideas from her big sisters.
Layla knows the pre-trip routine: Daddy straps her in, tickles her toes, travel dua! At the beach, she has a special parking spot for easier access. Though Daddy carries her, she’s eager to explore.
Layla joins her sister Rana, splashing in the inviting water, feeling the soft sand between her toes. But suddenly, worry strikes. The parking attendant is inspecting their car, and Daddy can’t find Layla’s special parking permit. He searches frantically – under the seats, in the trunk – but can't find it anywhere. Their perfect beach day could be ruined over a tiny lost card! Where could it possibly be?
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Ahmed - The Chief’s Son
“It is no fun being a chief’s son”
Ahmed is the son of a chief, whose tribe lives in a small Arabian village by the seashore. He wishes to be part of all the activities with the boys of his tribe. Activities such as crossing the shallow creek on donkeys and participating in pearl diving, instead of the more serious tasks like studying, and discussing serious topics while sitting with the elders of the tribe. His wish comes true when his friend Khalid invites him on a pearl diving trip - and so,
the adventure begins . . .
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Aircraft Ground Handling
The book conveys in an easy-to-understand language the most complicated, critical knowledge and processes involved in aircraft ground handling. At the same time, the book gives an overview of the airport, the multitude of agencies operating or servicing the airport, basic or core aviation knowledge that is necessary for anyone interested in pursuing a career in this industry. The book also supports enthusiasts or professionals interested to gain collaborative understanding from related fields. This is due to the commonness of some processes and attitudes.
It brings about the culmination of over 26 years of experience and qualification in various fields of the civil aviation industry.
One of the most important and crucial of all airport functions is aircraft ground handling, which is performed by ground handling companies or agents (GHA). GHAs perform their functions under strict international/national regulations and requirements. The book brings out the most important sections of aircraft ground handling of the GHA, the functions and processes involved. It also entails the base knowledge and related factors required to perform the services to a customer airline.
There are critical processes, highly skilled manpower requirements and specialised equipment that are involved within ground handling at an airport to ensure a safe, punctual, most efficient and economical operation. This book entails to cover as much as possible some of those critical functions.
Although the technology/processes uses local rules and regulations, the airport structure may vary from one to another, region to another, but the basics remain an everlasting requirement. This book is bringing forth that knowledge and understanding to the reader, thus empowering him/her.
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