Brailey
Marketing
01 Nov 09:13 am

Austin Macauley Will Be At The Sharjah International Book Fair 2021

We are exhilarated to announce our participation in the 40th edition of the largest publishing event in the United Arab Emirates, the Sharjah International Book Fair (SIBF). The Sharjah International Book Fair will be a spectacular 11-day event from 3rd till 13th November 2021.


Brailey
Marketing
20 May 12:08 pm

Austin Macauley’s Books to Be Displayed in the Abu Dhabi International Book Fair 2021

Are you ready for yet another exciting event in the publishing industry? The 30th edition of the Abu Dhabi International Book Fair is just around the corner. The best part about this year’s book fair is that Austin Macauley Publishers will also be present, and the books published by all three offices (UK, USA, UAE) … Continue reading Austin Macauley’s Books to Be Displayed in the Abu Dhabi International Book Fair 2021


Brailey
Marketing
18 May 09:07 am

Book Launch at SCRF 2021: Expo 2020 Dubai Mascots Activity Book

As the official children's book licensee of Dubai Expo 2020, we are delighted to announce the launch event for the Expo 2020 Dubai Mascots Activity Book at the Sharjah Children’s Reading Festival on 20th May starting at 7pm.


Brailey
Marketing
18 May 05:41 am

Austin Macauley to Mark Its Presence at the Sharjah Children’s Reading Festival

Get ready for the most exciting event in town! Sharjah Children’s Reading Festival (SCRF) 12th edition is about to begin. The festival will start on May 19th and will continue till 29th May 2021. We are more than delighted to announce that we will be a part of this festival. All of our children’s titles, published by both our UK and UAE chapters will be on display. You can find us at Stall No. A17 in Hall No. 3 at the venue.


Brailey
Marketing
26 Dec 09:28 am

COVID-19 AND ANNUAL BOOK SALES: BUSINESS INSIDE REPORTER INTERVIEWS OUR INTERNATIONAL PUBLISHING DIRECTOR

Our International Publishing Director, Jade Robertson was interviewed by Business Inside Reporter about the impact of the Global Pandemic on the annual sales and the overall business strategy. She talked in detail about how the publishing house has adapted to an environment of decreased social activity. She informed that by quickly changing the marketing strategies, Austin Macauley was able to enjoy an increase in sales by 36% in the UK and 56% in the USA. These strategies included prioritizing and investing in the availability of e-books and audiobooks. She said: “We had to focus further on our own website and selling strengths, rather than relying on other online stores we work with to have our books available to readers.”


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