Tejas Trikha is an Indian-born, Dubai-raised founder and writer who graduated from the University of Toronto’s Rotman School of Management. While still a student, he launched CouBon, a platform that helped restaurants fill slow hours by offering deals to students, growing it to thousands of users. Alongside CouBon, he has also worked at Mubadala Capital, KPMG, and Forbes-recognized cleantech startup Xatoms. This is his first book, written to help students take action, even when they don’t feel fully ready.
Built Without a Budget lands at a moment when many Gen Zs are chasing the entrepreneurial dream—but most books only tell the stories that end in glory. This one doesn’t.As a finance student at the University of Toronto, Tejas Trikha launched CouBon. This two-sided, dynamic pricing marketplace co...
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